About Us
Practical Intelligence
The ability to generate ideas matched with the experience of having realized them in the real world.
Michael Murphy
A strategic and operational leader with experience across design, travel, luxury, and telecommunications, I help organizations pursue new ventures by aligning strategy, teams, brand, and operations.​
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​With senior leadership experience across North America and Europe, I have served as Vice President of Fogo Island Workshops & Design Initiatives, Managing Director of Man of Parts, and Director of Marketing at Avenue Road, and have led brand, retail, and digital transformation initiatives for global organizations including Herman Miller, Vodafone, Adecco, TELUS, and Freedom Mobile.
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I have launched and scaled new brands, restructured complex organizations, rebuilt supply chains, and led go-to-market strategies across physical and digital channels.
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I work in a fractional, project-based, or advisory capacity and engage trusted collaborators as required.
Relationships
Through my work with renowned designers and partners worldwide, you gain access to my trusted global network.
Experience
With 25+ years of experience launching products, campaigns, events, and retail networks, you benefit from both my successes and lessons learned.
Leadership
Teams I’ve worked with come back—references from both colleagues and managers available.
Giving Back
Rainbow Railroad
Michael was part of the grassroots group that founded the organization that helps LGBTQ+ refugees find pathways to safety. ​
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From building the brand and communications channels to helping drive over $20M in fundraising, he helped create the largest NGO in the world of its kind, assisting thousands of people.
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As a director on the board for a decade and as the founding Chair of Rainbow Railroad USA, he helped build the board from a hands-on operational group and turn it into one focused on governance at the head of a professional organization. He continues to contribute as a volunteer after retiring from the board in 2022 to make space for a more representative board.
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Michael in Jamaica filming with CBS News' 60 Minutes
Waqas Ahmad
CEO, Yabu Pushelberg
“Working with Michael was an absolute pleasure. He brought a thoughtful, strategic approach to branding, business development and communications departments at YP. Throughout our collaboration, his contributions were extremely impactful and valuable. He helped launch new tools and workflows within the departments that enhanced our efficiency, transparency and clarity.
He is not only diligent and professional but also brings a sense of ease and enjoyment to the process—making collaboration both productive and fun. His insight, responsiveness, and creative thinking consistently impressed me, and I would not hesitate to recommend him.”
Recommendations